Aaaseass

Answer 2 : a) Predictive data found in consumer dynamics helps organizations in taking strategically better decisions in suckering the correct audience. By using CDM, the firm can outset target the intended audience then specifically target the furtherances aimed to attract the potential customers. The targeted promotions can be made more effective by tone into the prior promotional campaigns thereby giving an actual incursion into the budgetary constraints , type of customs and traditions prevalent; like in some countries using smutty color in promotion banners is considered offensive , similarly CDM provides insight through total $ spending by any part so that the targeted audience can be better pleasant by keeping in mind the offers like initiative discounts , better service etc. CDM also helps in targeting the promotions by looking at the customer state of mind; say for standard for a stresses mom the promotions for a product must be made to reduce stress and make life easier and happy.Similary a customer segment which is more family centered, the promotions must be targeted in such a way as to keep the exclusively family closely knitted together or providing them a reasons to watch together. Trendy Customer segment must be targeted with promotions depict the latest trends in that particular market.

Media preferences gives an insight into the medium of promotion whether it is Electronic Media or Print Media. b) Store Locations : Using CDM , the salt away locations can be drastically improved say : 1. acute the interest of the consumers, the firms can open more sports goods showrooms in the areas where lot prefer playing sports more as a path of recreation rather than going to Theatres. 2. Looking at the lifestyle of young employees the firm can open stores catering to their unavoidably nearby their offices/business centers. E.g.: Gymnasiums near IT Parks in Bangalore. 3. withal if the consumers, particularly house ladies... If you want to get a near essay, order it on our website: Orderessay

Order your essay at Orderessay and get a 100% original and high-quality custom paper within the required time frame.