Market Analysis

V. Market Analysis Market Segmentation perception eating place intends to cater to a wide customer base. We want everyone to feel welcome and entertained. We shake up segmented the customers by their Income, Nationality, and Age: Income per month Share of industry Sales 5000 100003% 10001-1500023% 15001- 2000041% 20001-2500025% 25001- supra8% Nationality Share of Industry Sales Indian6% siamese connection4% Korean33% Filipino41% Others16% Age Share of Industry Sales 4-10 years old4% 11-17 years old14% 18-24 years old34% 25-31 years old27% 32-45 years old11% 46- above10% bell ringer Market Selection WISDOM Restaurant will focus more on the migrants in the Philippines particularly Indian, Korean, and Thai mountain, and also to the Filipino people that wants to experience diametrical variety of food cuisine. The following factors led to the decision to remove this market: Industry Analysis. The Industry Analysis provides that restaurant in elite places and convenient places are good venues.

Many people choose delightful dining restaurants for a special occasion, so the food must not disappoint- in either extract or quality. You dont need to feature a huge menu, but it should be interesting, offering unique items that patrons wouldnt find at any other restaurant. Other fine dining restaurants offers one type of cuisine so WISDOM Restaurant will have the edge over the other. Target Market Size WISDOM Restaurant plans to open a whiz location in Tomas Morato, Quezon City. The following steps were taken by INTHAKOFIL Restaurant to estimate the size of the target market. tone 1: Determine WISDOM Restaurants area of operation. We feel that Baclaran will be a better place to start up a varietal type of restaurant since it is well-located and it is a very busy place. Step 2: Determine the number of... If you want to get a full essay, order it on our website: Orderessay

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