Thursday, April 4, 2013

Market structure, pricing, performance and strategies for the last ten years of the Malaysian Domestic Airline Industry

1.         The Malaysian Domestic melodyline Industry

In Peninsular Malaysia, the main cities ar served by an efficient interlocking of highways and major roads. In almost cities and gravid towns, the road network is relatively good, with the exception macrocosm the less-developed rural and interior areas. Here, possibly the only way to beget around would be by river transportation. A good and received train service runs the length of the Peninsula and covers the West and East Coast. The cut network also links up with Singapore and Thailand. humans transportation in the cities includes buses, taxis and light railway. The domesticated air network is comprehensively served by several local airlines.

There are heptad domestic airlines that operating deep down Malaysia, it is Air asia, Malaysia airlines, Pelangi air, Berjaya air, SEAGA Airliness, Sabah air and transmile. however among those domestic airlines there are only two big domestic airlines company that operating widely within Malaysia. It is Malaysia airlines and Air Asia.

We know already that Malaysia airline is the biggest airlines industry in Malaysia. It serves both, domestic and international flight which Breaking the barriers of the new millennium, their fleet of most 100 aircrafts serve more than 100 destinations around the terra firma not including their domestic destinations. They serve 32 domestic destinations within Malaysia.

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Air Asia is a domestic airlines industry in Malaysia which is own by Tune Air 99.25 per cent and Mofaz Air for the rest. AirAsia, meanwhile, operates 26 flights weekly to Kota Kinabalu, 28 flights to Kuching, two flights to Labuan, seven flights to Langkawi, and 14 flights each to Penang, Kota Bahru and Miri. pull up that, they serve other destination also, it is alor setar and tawau. Recently their performance is pressurise and they will closely to take over the domestic airlines market. They hold in a...

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