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|COURSE: MARKETING MANAGEMENT AND TECHNOLOGY (MTKM 5053) |
|Instructor: | yack away Venue: |Program: |
|Norfaridatul Akmaliah Othman |BK3, Level 2, Block C, FPTT |MBA |
|Office: | talking Day: |Status: |
|C1-P7, Level 1, Block C, FPTT |Tuesday |Core |
| electronic mail: norfaridatul@utem.edu.
my |Lecture Time: |Credit Hours: |
|Tel: |6.30pm to 10.00pm |3 credits per workweek |
|06 283 3143 | |Trimester: |
| | |November 2012 |
Instructions:
This assignment aims to develop your understanding of the integrative exemplar of the Servicescape model. It explains how consumer behavior is shaped by internal response, which is stimulated by the environmental dimension and holistic environment. Booms and Bitner defined...If you want to get a full essay, order it on our website: Orderessay
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