Wednesday, February 27, 2013

Does the Iphone Change Everything?

Does the iPh single change everything?


In todays society, when one thinks slightly their ideal cell phone, immediately a mental skeleton of an iPhone appears. The phone not only features everything one needs in their everyday personal life, but also includes applications that are springy for a persons professional life, such as emails and Google Maps. Thus, Apple products, such as the iPads, iPhones, and other branded smartphones, render immensely impacted the growth of busy e-commerce. According to fresh data from e-commerce technology company Monetate, e-commerce websites have acquired 3.31% of their total visitors from android smartphones (Perez, 2012). Most e-commerce websites have seen an approximate accession of 1.76% from last twelvemonth (Perez, 2012). Furthermore, iPhones have accounted for 5.41% of these similar sites total traffic, which is about a 2.45% increase from last year (Perez, 2012). Interestingly enough, it has been reported that humanoid users diversify more mobile visitors than iPhone users. There is an estimate of 1.26% conversion for Android users as compared to the 1% of iPhone users (Perez, 2012). As for the tablet market, 88.

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31% of iPad users make up for various mobile e-commerce websites traffic, as compared to the 10% that Kindle antiaircraft gun and other Android tablets are accountable for in the market share (Perez, 2012). Since a majority of our society is always on the go, shopping and surfing the web through these multiple mobile devices makes absolute sense. While companies, such as Apple and Google, start to defeat each other in their tug of fight for market shares in terms of mobile e-commerce traffic, it has been broadcasted that mobile devices is one of the fastest-growing customer segments today (Perez, 2012). Thus, the revolution of going mobile has increase e-commerce firms need to offer more products and services for consumers using these phones and tablets.
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